Our clients

We work with leading purpose-driven global brands

We believe their testimonials speak for themselves. Click below to learn more about the collaborations we have achieved. If you would like to hear more about any of our projects, do get in touch.

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President, Gap Foundation and SVP, Global Responsibility, Gap Inc

“We really enjoyed working with Boster Group, who quickly identified our needs and recommended thoughtful and impactful solutions.  Extensive research was undertaken immediately to ensure these recommendations could be achieved successfully within our existing strategic framework. The team workshop demonstrated their deep knowledge of the partnerships marketplace and consideration of our objectives. Boster Group’s final report was comprehensive, providing tangible next steps for developing and scaling a sustainable partnership model. This report contributed to the communication to our board and aided our partnership strategy going forward.”

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Head of Marketing, Barclays Wealth Management

“Insight and knowledge are key to achieving an edge and to structuring a truly differentiated client experience; Boster Group are unrivalled in the arts sector with a “little black book” of contacts and the insider access to give clients a money can’t buy experience. Sharp, commercial and focused on client needs with a passion for excellence and a love of the gorgeous and delicious…”

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UK Head of Events & Sponsorship, BNP Paribas

“Boster Group’s expertise and knowledge of the relationship and intersection between corporations and the arts was invaluable as we developed and evolved our strategy around contemporary arts partnerships in the UK.   Boster Group’s detailed process allowed us to create a comprehensive partnership agreement with Tate and the Turner Prize which resonated with all our relevant stakeholders across the bank – clients, the senior executive team and employees – and achieved significantly more value for us as a business. Boster Group’s due diligence was incredibly thorough and they had an excellent understanding of what we required as a business, and how this should be reflected in our partnership agreement. I believe that we would not have negotiated such a detailed and exciting partnership without Boster Group’s collaboration. We partnered on a second project with Boster Group, developing our AccessArt25 programme to widen access to the arts for disadvantaged and minority young people. They provided expert advisory as well as an incredible ability to unite a long-term arts partnership with our CSR goals and UN Sustainable Development Goals commitments.  As well as this, they were also an absolute pleasure to work with from day one and I wouldn’t hesitate to recommend them to anyone considering an arts partnership.”

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Managing Director, Diageo Reserve Brands

“Boster Group have helped us establish a profile within the luxury inner circle with their unique mix of contacts, creativity and sheer hard work. They always have an eye on the bottom line and deliver tangible results.”

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EMEIA Marketing Leader, EY

“Boster Group excels at identifying and implementing strategic partnerships. Their extensive network and expertise in the cultural sector has enabled EY to foster a strategic partnership with Tate that stretches beyond support of major exhibitions. The EY Tate Arts Partnership has supported the firm’s global rebranding. It has also enabled EY Partners to engage hard-to-reach clients and opinion leaders in new and inventive ways. Boster Group structured this partnership and related activities to enable measurement of the overall impact of these programmes. It sees our two institutions breaking new ground, sharing expertise and providing scope for further collaboration.”

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Global Brand Director, Rums, Bacardi

“Right from the outset, Boster Group brought something special to our planning for the Facundo launch. They quickly grasped our brand and strategy and instinctively understood the characteristics of our target market, which was niche, luxury and difficult to influence through traditional means. Leveraging their unique network, they brought together a high-profile group of individuals who were perfectly suited to engage with the FACUNDO brand and advocate on our behalf. The events they put together to foster these relationships were second to none and I would definitely seek to work with Susan and her team again when faced with similar challenges in the future.”

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President, Gap Foundation and SVP, Global Responsibility, Gap Inc

“We really enjoyed working with Boster Group, who quickly identified our needs and recommended thoughtful and impactful solutions.  Extensive research was undertaken immediately to ensure these recommendations could be achieved successfully within our existing strategic framework. The team workshop demonstrated their deep knowledge of the partnerships marketplace and consideration of our objectives. Boster Group’s final report was comprehensive, providing tangible next steps for developing and scaling a sustainable partnership model. This report contributed to the communication to our board and aided our partnership strategy going forward.”

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Senior Brand Manager, Dom Pérignon

“With a clear understanding of our brand plans, Boster Group has helped Dom Pérignon to create a bespoke customer engagement strategy, involving successful collaborations with cultural partners and leading contemporary artists, designers and architects. Boster Group has placed a strong emphasis on measurement in order to evaluate conversion and overall success of the programme. Furthermore, Susan and her team have sought to add value at every conceivable opportunity.”

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VP of EMEA, Meta

“The partnership shaped by Boster Group between Facebook and The Ambassador Theatre Group has given us a valuable insight into the shift of digital marketing in the cultural sector. It has enabled us to trial new Facebook platforms amongst untapped audiences, create compelling content on red carpet night for distribution via Facebook and Instagram, and explore in-theatre mechanisms to engage audiences socially. Together we piloted a bespoke experience created to connect with our top Instagrammers, the success of which we hope to replicate in other markets. Thank you so much for allowing us to be a part of this journey!”

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Luxury Portfolio Manager, Pernod Ricard

“Boster Group’s key areas of expertise are threefold: advising on how to go to market in the luxury sector, activating the resulting luxury strategy, and effecting introductions to the target audiences.”

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The Blackstone Group, NetJets Owner

“What makes Boster Group special is their clear strategic vision combined with a deep appreciation of how to integrate the arts world into their clients’ activities, always with very impressive results. Their unswerving devotion to helping clients achieve these objectives is supported by extraordinary access to an “A” list of artists across the disciplines. A unique and wonderfully talented group of people.”

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Executive Chairman, Shanghai Tang

“It would be easy to say that Boster Group’s strength lies in their trust-based relationships with all the movers and shakers in the arts and in the industries they service as clients. Their real value is the team’s keen sense of their clients’ and partners’ values and objectives, making their ability to connect the dots between groups and ideas highly relevant and ultra creative. They always deliver above expectations.”

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EMEIA Marketing Leader

EY

Boster Group excels at identifying and implementing strategic partnerships. Their extensive network and expertise in the cultural sector has enabled EY to foster a strategic partnership with Tate that stretches beyond support of major exhibitions. The EY Tate Arts Partnership has supported the firm’s global rebranding. It has also enabled EY Partners to engage hard-to-reach clients and opinion leaders in new and inventive ways. Boster Group structured this partnership and related activities to enable measurement of the overall impact of these programmes. It sees our two institutions breaking new ground, sharing expertise and providing scope for further collaboration.”

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Michael Sheldon

Global Brand Director, Rums, Bacardi

Right from the outset, Boster Group brought something special to our planning for the Facundo launch. They quickly grasped our brand and strategy and instinctively understood the characteristics of our target market, which was niche, luxury and difficult to influence through traditional means. Leveraging their unique network, they brought together a high-profile group of individuals who were perfectly suited to engage with the FACUNDO brand and advocate on our behalf. The events they put together to foster these relationships were second to none and I would definitely seek to work with Susan and her team again when faced with similar challenges in the future.”

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Head of Marketing, North America

“Boster Group worked diligently to understand our business’ value chain and differentiation, and accurately identified where it could be augmented through partnerships within science, mathematics and healthcare to achieve our core business objectives. Their recommendations clearly aligned with our culture, brand and positioning. In particular, their consideration for the scalability of these partnerships across geographically dispersed markets was a key to the ultimate success of this project. Furthermore, their adaptability, reliability and thoughtful consideration made the team a pleasure to work with. I look forward to collaborating with them again.”

Read testimonial

Head of Marketing, North America

“Boster Group worked diligently to understand our business’ value chain and differentiation, and accurately identified where it could be augmented through partnerships within science, mathematics and healthcare to achieve our core business objectives. Their recommendations clearly aligned with our culture, brand and positioning. In particular, their consideration for the scalability of these partnerships across geographically dispersed markets was a key to the ultimate success of this project. Furthermore, their adaptability, reliability and thoughtful consideration made the team a pleasure to work with. I look forward to collaborating with them again.”

Read testimonial

Managing Director

Diageo Reserve Brands

Boster Group have helped us establish a profile within the luxury inner circle with their unique mix of contacts, creativity and sheer hard work. They always have an eye on the bottom line and deliver tangible results.

Read testimonial

Kate Macey

UK Head of Events & Sponsorship, BNP Paribas

Boster Group’s expertise and knowledge of the relationship and intersection between corporations and the arts was invaluable as we developed and evolved our strategy around contemporary arts partnerships in the UK.   Boster Group’s detailed process allowed us to create a comprehensive partnership agreement with Tate and the Turner Prize which resonated with all our relevant stakeholders across the bank – clients, the senior executive team and employees – and achieved significantly more value for us as a business. Boster Group’s due diligence was incredibly thorough and they had an excellent understanding of what we required as a business, and how this should be reflected in our partnership agreement. I believe that we would not have negotiated such a detailed and exciting partnership without Boster Group’s collaboration. We partnered on a second project with Boster Group, developing our AccessArt25 programme to widen access to the arts for disadvantaged and minority young people. They provided expert advisory as well as an incredible ability to unite a long-term arts partnership with our CSR goals and UN Sustainable Development Goals commitments.  As well as this, they were also an absolute pleasure to work with from day one and I wouldn’t hesitate to recommend them to anyone considering an arts partnership.”

Read testimonial

Head of Marketing

Barclays Wealth Management

Insight and knowledge are key to achieving an edge and to structuring a truly differentiated client experience; Boster Group are unrivalled in the arts sector with a “little black book” of contacts and the insider access to give clients a money can’t buy experience. Sharp, commercial and focused on client needs with a passion for excellence and a love of the gorgeous and delicious…”